Creativity comes in many forms, and for Lindsay Holmes, it has taken the form of developing innovative business solutions and strategies first at Milk Makeup and now at Matte Projects while simultaneously earning her MBA at NYU’s Stern School of Business. She’s a business, woman.
Naturally, her life is all about multi-tasking. “I am not a morning person,” she says. “My routine is less of a ritual and more of a string of bad habits — snooze my alarm, skip the subway for a cab, and use my iPhone to apply makeup in the back seat.”