Best Sellers

The rave reviews don't lie.

15 products

Shop Our Best Sellers Collection

Meet the viral Milk Makeup best sellers, our lineup of products that our fans constantly restock (and often sell out). They’re our best makeup products for any kind of look, no matter what your mood for the day is. You’ll spot Milk Community favorites like our award-winning Hydro Grip Primer for a smooth base that lasts for up to 12 hours, juicy + long-wearing Cooling Water Jelly Tint, packed with skin-hydrating ingredients, and KUSH Mascara—our best volumizing mascara for longer, thicker-looking eyelashes. The common denominator between all of these: the Milk Makeup community can’t get enough of their innovative formulas. Plus, like our entire lineup, each of our best-selling makeup products is free of over 2,500 ingredients—because you shouldn’t have to sacrifice your ethics to Live Your Look. Shop the best of our clean beauty products and see why these makeup bag staples are so game-changing for yourself.