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How to Get Wednesday Addams Halloween Makeup in a Snap-Snap

Recreate her creepy-chic contour and lifeless glow with these simple steps.

Milk Makeup is celebrating Spooky Season and our best-selling range of Hydro Grip/Hydro Ungrip products with Hydroween. For the occasion, we’re bringing Halloween Makeup inspiration, created with your favorite Milk products—courtesy of some talented members of our Milk Fam. 

Next up: Beauty creator Kyra aka @notkyraslooks put together a stunning Wednesday Addams look with dramatic contouring and a lifeless glow. 

While we patiently await season two of Wednesday, we’ve been rewatching all the spookiness from the first breakout season. In the process, our love for Miss Addams’s soft goth aesthetic has been renewed. It’s also helped us realize how simple (and spooky!) it would be to dress up like Wednesday. Best of all: You probably don’t even have to buy anything new to make it happen. 

All you need to do is follow Kyra’s easy tutorial below to achieve Wednesday’s trademark hollowed-out contour look, put your hair in two braids, and slip on an all-black ensemble to look exceptionally mysterious. 

1. Prep + Prime

No matter what Halloween festivities are on your agenda, Hydro Grip Primer will help keep your spooky makeup in place for up to 12 hours while giving your skin extra hydration and a dewy finish. Spread it onto clean, moisturized skin for maximum grip.

2. Sculpt + Blend 

Next, Kyra skipped foundation and went straight for her Sculpt Stick to keep with Wednesday’s translucent skin vibe. She drew lines under her cheekbones and down the sides of her mouth as if she were tracing her skull to help hollow it out. Then, she blended out the pigment with a fluffy brush. “I have a really round face with soft features, so using this Sculpt Stick helps emphasize what little contours that I have,” Kyra explains. 

Then, Kyra added Sculpt Stick onto the sides of her nose, the outer corners of her eyelids, and underneath the inner corners of her eyes to create a super sunken-in eye effect. 

3. Highlight

To help define her dramatic contouring job, Kyra painted Future Fluid All Over Cream Concealer underneath the lines she made beneath her cheekbones.

4. Liner 

For extra Wednesday edginess, Kyra created smoked-out wings with Infinity Long Wear Eyeliner in Outer Space. First, she roughly drew along her upper lash lines with flicks at the outer corners. Then, she smudged out the black pigment for a diffused cat eye with a dense, short-bristled brush. You can also flip over the pencil and use the blender on the other end to buff out the liner.

5. Lock + Set

To secure her sculpting and wings, Kyra spritzed on Hydro Grip Set + Refresh Spray. Blue agave extract keeps everything in place, so you can dance the night away to The Cramps’ “Goo Goo Muck” without worrying about fading or creasing. 

Then, Kyra gave her face a “heavy dusting” of Pore Eclipse Matte Transluscent Setting Powder with a big, fluffy brush for a lifeless finish like Wednesday. You could even go a shade lighter with the powder to amp up the sallowness of the look.

6. Lips 

Last, but not least, line your lips with the same black Infinity Long Wear Eyeliner before topping them with Odyssey Lip Oil Gloss in Voyage. Now, you just need to figure out something equally as dark and haunting to wear!

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Devon Abelman (she/her) is a Brooklyn-based freelance writer who focuses on the intersections and intricacies of beauty, culture, astrology, and mental health. She is passionate about shining light on under-the-radar BIPOC and LGBTQIA+ beauty creators as well as Korea’s impact on global beauty trends. In her spare time, Devon can be found dressing up Scorpion, her XXXL blind-and-deaf rescue dog.

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Devon Abelman (she/her) is a Brooklyn-based freelance writer who focuses on the intersections and intricacies of beauty, culture, astrology, and mental health. She is passionate about shining light on under-the-radar BIPOC and LGBTQIA+ beauty creators as well as Korea’s impact on global beauty trends. In her spare time, Devon can be found dressing up Scorpion, her XXXL blind-and-deaf rescue dog.

All information is created for informational purposes only and is not intended to be a substitute for professional medical advice, diagnosis, or treatment.